Cookie Policy

1. What Are Cookies?

Cookies are small text files that are placed on your device — computer, tablet, or mobile phone — when you visit a website. They are widely used to make websites function correctly, work more efficiently, and to provide analytical information to website owners.

In addition to cookies, we may also use similar technologies such as:

• Web Beacons (Pixel Tags): Tiny invisible images embedded in web pages or emails that track whether a page or email has been opened.
• Local Storage Objects: Data stored in your browser's local storage for session continuity and preference retention.
• Session Storage: Temporary data held only for the duration of your browser session, cleared when you close your browser.

Throughout this Policy, we refer to all such technologies collectively as "cookies."

2. Why We Use Cookies

GGC uses cookies to deliver a seamless, secure, and personalised experience for every visitor to our website. Specifically, cookies enable us to:

• Ensure core website functionality operates correctly and reliably.
• Remember your preferences and settings between visits.
• Analyse how visitors interact with our website to identify areas for improvement.
• Measure the effectiveness of our marketing campaigns and outreach efforts.
• Deliver relevant content and targeted information to prospective students.
• Maintain the security and integrity of user sessions.

3. Types of Cookies We Use

The cookies deployed on our website fall into the following categories:

4. Third-Party Cookies

Some cookies on our website are placed by trusted third-party service providers. These parties may set cookies on our website in accordance with their own privacy policies. The third-party services we currently use include:

• Google Analytics: Website performance and visitor behaviour analysis. Google Privacy Policy
• Google Ads / Google Tag Manager: Campaign performance tracking and conversion measurement.
• Meta Pixel (Facebook/Instagram): Retargeting and social media campaign analytics.
• LinkedIn Insight Tag: Professional audience analytics and B2B campaign tracking.
• Hotjar (if applicable): Heatmaps, session recordings, and user experience insights.

GGC does not control the cookies set by third parties and accepts no liability for the data they collect. We encourage you to review the privacy policies of these third-party providers directly.

5. Cookie Retention Periods

Cookies are either session cookies or persistent cookies based on how long they remain on your device:

• Session Cookies: Temporary cookies that are erased automatically when you close your browser. These are used to maintain your session while you navigate our website.
• Persistent Cookies: Remain on your device for a defined period or until you manually delete them. Retention periods vary by cookie type — typically ranging from 30 days for marketing cookies to up to 24 months for analytics cookies.

Specific retention durations for individual cookies are detailed in our Cookie Consent Banner, which is presented upon your first visit to our website.

6. Managing Your Cookie Preferences

You have several options to control and manage how cookies are used when you visit our website:

• Cookie Consent Banner: Upon your first visit, you will be presented with a consent banner allowing you to accept, decline, or customise your cookie preferences by category.
• Browser Settings: Most web browsers allow you to view, manage, block, and delete cookies through their settings. Common browser guides include:
  • Google Chrome
  • Mozilla Firefox
  • Apple Safari
  • Microsoft Edge
• Opt-Out Tools: You may opt out of interest-based advertising through the Network Advertising Initiative or Your Online Choices.

7. Impact of Disabling Cookies

Please be aware that disabling or blocking certain cookies may affect your experience on our website. Specifically:

• Disabling strictly necessary cookies may prevent core website features from functioning correctly, including contact forms and navigation menus.
• Disabling functional cookies means your preferences will not be remembered between visits, requiring you to re-enter information on each session.
• Disabling analytics cookies will not affect your browsing experience but will limit our ability to improve the website based on user behaviour insights.
• Disabling marketing cookies will not remove advertisements entirely, but the ads you see may be less relevant to your interests.

8. Updates to This Policy

We may update this Cookie Policy periodically to reflect changes in the technologies we use, evolving legal requirements, or updates to our services. When material changes are made, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you via a notice on our website.

We encourage you to review this Cookie Policy regularly to stay informed about how we use cookies and how you can manage your preferences.

9. Contact Us

If you have any questions or concerns regarding our use of cookies or this Cookie Policy, please do not hesitate to contact our team. We are happy to provide further clarity on any aspect of our cookie practices.